Wednesday, 28 January 2015

As smokers spark up e-cigs to quit, traditional aids suffer


Luna, an electronic cigarette vaporizer, and its components are seen at Thermo-Essence Technologies in San Carlos By Jilian Mincer NEW YORK (Reuters) - When Marty Weinstein decided to quit smoking, he took a friend's advice and tried electronic cigarettes rather than government-approved nicotine replacement products. Weinstein, 58, has gone from a pack a day nine months ago to the equivalent in nicotine of four or five cigarettes. "But I'm now so much healthier." E-cigarettes, metal tubes that heat liquids typically laced with nicotine and deliver vapor when sucked, are transforming the market for smoking cessation products and slowing the $2.4 billion in global sales of long-standing aids such as nicotine patches and gums. E-cigarette makers in the United States are barred from explicitly marketing the products as smoking cessation devices, but have found ways to appeal legally to smokers who are thinking of quitting.








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